News & Events

Princess Yachts America Announces the Appointment of Oyster Harbors Marine as the Dealer for Princess Yachts


Contact: James Nobel

Vice President & Marketing Director

561-840-1940; fax 561-840-1920

Princess Yachts America announces the appointment of Oyster Harbors Marine as the dealer for Princess yachts in Maine, Massachusetts, Rhode Island, and New Hampshire

Since 1987, Oyster Harbors Marine has been recognized as a leading sportfishing and cruising center, representing premium brands and featuring select pre-owned and brokerage yachts.  With a team of respected marine consultants, Oyster Harbors Marine is a member of the Cape Cod Marine Trades Association, the Massachusetts Marine Trades Association, and is a Marine Industry Certified Dealer through the Marine Retailers Association of the Americas (MRAA).

Oyster Harbors Marine will provide sales and service for Princess yacht customers from their locations in Osterville, MA, Falmouth, MA, Danvers, MA, Marion, MA, Essex, CT, and South Freeport, ME.  Each of the company’s sales and service facilities are strategically located to serve New England’s prime cruising areas.

Notes Oyster Harbors Marine’s Vice President of Sales, Peter Maryott, “The team at Oyster Harbors Marine is excited to present this luxury brand to our clients.  Known for combining world class styling, quality, technology and design, Princess offers an expansive and ever-evolving product range that we feel will be ideal for our growing base of customers.  We look forward to becoming an integral part of their dealer network.”

Oyster Harbors Marine joins an expansive network of Authorized Sales and Service Centers for Princess yachts in the Viking Sport Cruisers sales territories that span well over 50 locations from Canada, the United States, Central America, Venezuela, and the Caribbean.  Tom Carroll, CEO of Princess Yachts America notes, “The incredibly rich heritage of boating in New England is remarkable, and something that so many residents in that area are passionate about. We see the New England market as key to our continued growth in the North American region, and we believe the Oyster Harbors Marine team represents a leading organization with a track record of sales and strong customer service that will enhance our outstanding dealer network for Princess yachts.  We look forward to enhancing the ownership experience both for our existing and future customers in the northern New England area as a result of this new partnership.” 

Princess Yachts America, along with its dealer network, will present an expanded showcase of the latest Princess yacht models at the upcoming 2019 Ft. Lauderdale International Boat Show from October 30th to November 3rd.  The display, located on the Face Dock of the Bahia Mar Yachting Center, will be highlighted by the North American premier showing of the new Princess F45, as well as the show premieres of the Y85, V78, V60, and V50.  

Notes to Editors: 

Plymouth-based Princess Yachts epitomizes the best of British manufacturing, from its quality craftsmanship, design and engineering pedigree, to the refined elegant and luxury interior styling of its craft. The result blends cutting-edge technology with traditional craftsmanship to set new standards in performance, evident across the Princess range of sophisticated flybridge motor yachts, dynamic V Class sports yachts, ground- breaking S Class sportbridge yachts, flagship M Class superyachts and revolutionary R Class performance sports yachts. The Princess reputation for design, engineering and manufacturing excellence has earned the company global appeal and established it as a truly international brand. 

Princess Yachts was acquired in 2008 by L Capital 2 FCPR, an investment group co-sponsored by LVMH (Moët Hennessy Louis Vuitton) and Groupe Arnault. In January 2016, L Capital merged with Catterton to become L Catterton, now recognized as the largest global consumer-focused investment firm. 

In 1995, the exclusive relationship between Princess Yachts America (formerly known as Viking Sport Cruisers) and Princess was formed in the interest of introducing a new class of luxury performance cruising yachts to the American market. As the sole distributor for Princess in the United States, Canada, Central America, the Caribbean, and Venezuela, each Princess yacht delivered by Princess Yachts America is the result of a tireless collaborative effort to bring European elegance and craftsmanship together with American support and supervision for the ultimate performance cruising yacht experience.