When boat companies wish to tell customers about their boats, they often have a lot to say without much time or space in which to say it. They may want to talk about their boats’ beautiful lines, their style, performance, engineering, luxurious amenities and much more. It’s often enough to write a short novel, but they’re tasked with boiling it down to just a few words.
While they’ve produced luxury boats for more than 60 years, Tiara Yachts has never been one to rest on its laurels. Just as high-end luxury home designs, car designs and even appliance designs have evolved rapidly in recent years, the folks at Tiara have made sure their high-end vessels also evolve. Designers have transformed boats from their classic styling to a incorporate a more modern aesthetic, with fresh interior colors, distinct architectural features as well as a blend of traditional appointments, while still encompassing Tiara’s heritage of building high-quality and high-performance crafts. That modern elegance is embodied in Tiara’s latest models, the 50 Coupe, 44 Coupe and 50 Flybridge.
“We looked at everything we were delivering to consumers and made a concerted effort from planning to engineering and through production to deliver more modern elegant designs,” says Tiara’s marketing director David Glenn. “The material choices, the exterior colors and paint choices and finishes all are purposely chosen to elevate the new products’ luxury and performance.”
The folks at Tiara Yachts can move so seamlessly toward the future because of their experience in doing so in the past. Throughout their history, Tiara has constantly been at the forefront of cutting edge design and technology. Glenn says that’s due in large part to founder Leon Slikkers, who is still involved in the company, and his son (and Tiara CEO) Tom, who has worked closely with his father in the development of all-new product and future planning. For more than 6 decades, Tiara has had an eye on the future. They continue that today.